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Category: Updates
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وايدبوت تتعاون مع ڤودافون لتعزيز دور الذكاء الاصطناعي في الشرق الأوسط

(English below)

القاهرة، مصر – تُشارك وايدبوت-WideBot الرائدة في مجال الذكاء الاصطناعي في منطقة الشرق الأوسط وشمال إفريقيا مع شركة ڤودافون لحضور معرض القاهرة الدولي للتكنولوجيا Cairo ICT 2020، الحدث السنوي الأهم في قطاع التكنولوجيا بمصر والشرق الأوسط وإفريقيا، والذي يقام على مدار أربعة أيام في الفترة من 22 إلى 25 نوفمبر 2020 في مركز مصر الدولي للمعارض.

ومن خلال شراكتها مع ڤودافون، ستقدم وايدبوت خدماتها كجزء من Vodafone App Hub، وهو متجر جديد قائم على تقنية الحوسبة السحابية-Cloud يقدم للمؤسسات الصغيرة والمتوسطة الحجم (SMEs) تطبيقات وخدمات مختلفة في مكان واحد. 

“سعداء بكوننا جزءًا من متجر Vodafone App Hub، ونتطلع في وايدبوت-WideBot إلى توفير حلول الذكاء الاصطناعي لمساعدة الشركات الصغيرة والمتوسطة على التواصل مع العملاء بشكل أسرع وأذكى، والتوسع إلى أسواق جديدة وتحقيق نجاحات كبيرة” صرّح محمد نبيل، الرئيس التنفيذي لشركة وايدبوت-WideBot.

وتسعى شركة ڤودافون من خلال متجرها App Hub إلى عرض مجموعة متنوعة من التطبيقات والخدمات في قطاعات مختلفة، من الموارد البشرية والمحاسبة إلى ذكاء الأعمال والتحليلات؛ حيث سيتمكن العملاء من الشركات الصغيرة والمتوسطة من شراء وإدارة هذه التطبيقات مباشرة عبر الإنترنت من خلال متجر App Hub، دون الحاجة إلى التعامل المباشر مع كل تطبيق على حدة. 

وأوضح المهندس أحمد صدقى ، مدير إدارة الحلول الرقمية بشركة ڤودافون: ” نؤمن بأهمية دور الشركات الصغيرة و 

المتوسطة في نمو الاقتصاد المصري و خصوصا فى ظل التحديات المتزامنة مع انتشار فيروس كورونا المستجد. ونعرف جيدا حجم الصعوبات التي تواجهها  هذه الشركات فى تطبيق برامج التحول الرقمى وأن مساعدة هذا القطاع لمواكبة التحول الرقمي من أولى أولوياتنا.  وتعد منصة V-Hub الأولى من نوعها فى مصر لتوفير  التطبيقات والحلول الرقمية للشركات الصغيرة والمتوسطة. حيث أن ڤودافون تمكن الشركات الناشئة في مجال التكنولوجيا من عرض برامجها و تطبيقاتها على هذه المنصة. و بهذا تكون جمعت منصة V-Hub بين سهولة الحصول على هذه التطبيقات المتنوعة و احترافية الدعم المقدم من ڤودافون. 

ونحن نفخر بشراكتنا مع شركة WideBot و تقديم برامجها من المساعد الرقمى للمحادثات المدعم بتكنولوجيا الذكاء الاصطناعي من خلال منصة V-Hub.”

وكأحد المعارض التجارية والمنتديات الرئيسية في منطقة الشرق الأوسط وشمال إفريقيا، سيوفر معرض القاهرة الدولي للتكنولوجيا- Cairo ICT منصة مثالية للإعلان هذه الشراكة، وتعزيز مهمتنا لمساعدة الشركات الناشئة والشركات الصغيرة والمتوسطة على استخدام تقنيات الذكاء الاصطناعي لتطوير التواصل بين المؤسسات والشركات وبين الجمهور. 

وتعتبر وايدبوت أحد الشركات الرائدة في تقديم حلول وخدمات الذكاء الاصطناعي؛ وعلى الرغم من الظروف الحالية، فقد تمكنت من مساعدة العلامات التجارية والشركات والحكومة في إيجاد قنوات بديلة وفعالة للتواصل مع العملاء وتقديم الخدمات للحد من تداعيات هذه الأزمة. 

Cairo, Egypt— WideBot, MENA’s Leading Conversational AI Platform will be partnering with Vodafone Egypt to participate in Cairo ICT 2020, the biggest ICT trade fair and forum in the Middle East and Africa. This four-day event will be held on November 22-25, 2020 at the Egypt International Exhibition Center – EIEC. 

Through its partnership with Vodafone Egypt, WideBot will be offering its services as a part of Vodafone App Hub, a new cloud-based marketplace offering small and medium-sized enterprises (SME) various business applications and services to fuel their growth and scaling plans.

“Being part of Vodafone App Hub marketplace will help WideBot provide its AI Solutions to help startups and SMEs automate their operations, grow faster and streamline their processes,” said Mohamed Nabil, CEO of WideBot.

Vodafone App Hub is set to feature a variety of applications, from HR and Accounting to Business Intelligence and Analytics; where SMEs customers will be able to directly buy and manage these apps online directly through the Vodafone marketplace.

“Vodafone acknowledges the importance of SMEs in the Egyptian economy growth and how crucial it is for them to go digital especially with the current pandemic challenges. Vodafone Egypt understands thoroughly SMEs digital adoption barriers and has decided to support them through their digital transformation journey. V-Hub is the first digital business solutions marketplace in Egypt serving SMEs; where Vodafone enables Tech-Startups to offer their SaaS-based solutions on the marketplace; which the SMEs can benefit from the best of both the vendor solutions and Vodafone consultancy and support. We are proud to partner with WideBot to provide their AI-powered bots for SMEs as part of digitizing their customer communication channel through V-Hub.” said Ahmed Sedky, Head of Vodafone Digital Business Solutions.

As one of the major tech trade fairs and forums in MENA, Cairo ICT will provide a platform to introduce this partnership, fostering our mission to help startups and SMEs use AI technologies to unlock their potentials and shorten the distance in human/business interactions. 

WideBot is a leading AI solutions and services provider, and despite the current circumstances, was able to help brands, companies and governments find alternative, smart and effective channels to contact and communicate with their customers and offer their services.

Facebook Chat Plugin Update (August 2020)

The Facebook chat plugin is very valuable because it easily connects your Facebook chatbot to your website and gives your users that Messenger experience right from the website.

Before the update

Before the update, the plugin required that users log in to Facebook in order to use the chatbot which would make it harder for some users to communicate with you because: 

  1. Not all people use Facebook
  2. Not all people would want to connect their Facebook account

So, many people would disregard using the plugin despite how useful it could be to them. 

What changed

As of August 2020, users are no longer required to log in using Messenger to be able to use the plugin, they can easily use it as guests. 

This update is important because it makes it possible for anyone to use the plugin without any conditions, and this makes the customer experience even better and makes your company even more reachable. 

Keep in mind that when users choose to use the chatbot as guests, there isn’t a possible way to keep their personal information for later use unless your chatbot collects it within the chat. 

How to install the Facebook chat plugin 

  1. Go to your page settings 
  2. Select messaging then scroll down to “Add Messenger to your website” then click on Get Started. Keep in mind that you need to be an admin on your page to be able to do this.  
  3. Choose your chatbot settings: customize the greeting message and customize the plugin colour.
  4. Add your website’s domain
  5. Copy the code generated and paste it as instructed on the screen.

How to enable guest mode in your plugin 

In step 3, you’ll find the section below. Just turn the toggle on! 

Loving the idea of connecting your company’s Messenger to your website? Add a chatbot, and it’s a flawless experience.


Build your chatbot now!

Introducing the Audience Tab

Life would be much easier if you could simply find everything you need to know about your users in one tab, right?

We know. That’s why we’re super excited to share with you our latest feature: the Audience tab. 

What is the Audience tab? 

The Audience tab is simply your little CRM tool within our bot-building platform; it’s your gateway into knowing your customers and managing them better. 

Through the audience tab you can: 

  1. View all of your bot subscribers’ personal information
  2. Search within the data you receive
  3. Save their data as attributes where you can easily view your subscribers’ data along with the custom data that Facebook, the WideBot platform, or even the custom attributes provide you.  
  4. Manage your bot subscribers where you can select or edit their attributes
  5. Block users in case you might need to

The addition of this feature gives you the luxury of being able to understand and manage your audience all through one tab with utmost simplicity: 

You can filter your users more accurately and master customized communication with your customers more effectively. 

That’s not all! We’re still working on developing the Audience tab with even more features that will guarantee you an ultimately convenient experience.

         Give Audience a try now!

whatsapp-policy-july-2020

WhatsApp for Business Policy Update (July 2020)

WhatsApp released a new policy update to be effective starting the 9th of July 2020. This update focus more on the opt-in options in WhatsApp making them more flexible and, as a result, making a lot of things much easier. 

What does WhatsApp opt-in mean? 

As the new update is all about the opt-in options, it’s important to clarify what that is. Opting in is generally choosing to participate in something. Business-wise, it’s when you approve to get future notifications or emails, for example. This could happen through a notification, an email message, or even a regular text message. 

So when you opt-in to WhatsApp, you agree to receive messages from this business through WhatsApp; you give consent to that. 

 Why is opt-in important? 

If users don’t give you prior consent to being reached through WhatsApp, you’ll be violating WhatsApp Terms of Service and could possibly lose your WhatsApp for Business number.

Previously, opt-in was only possible through third-party options such as QR codes, widget, URLs, and SMS messages that would help the user opt-in to receiving messages from you.

 

What’s changed

The significant opt-in changes in the new update are: 

  1. It is now possible to opt-in without needing a third-party channel. 
  2. The content in your opt-in message doesn’t have to be contextually relevant to what the flow contains anymore. 
  3. You don’t need to include a visual element, such a checkbox, for your users to opt-in anymore. You can still do it, but it’s not mandatory. 
  4. Your users don’t need to manually provide the number in order to opt-in, the application will automatically opt them in when they choose to. 

These simple changes make it more flexible and hence much easier for business owners to get their users to opt-in. Users can even easily opt-in through an IVR option or in response to a message thread inside a WhatsApp conversation.

However, the requirements to create an opt-in are not the same. Business owners now have to clearly state that the user is opting-in to receive WhatsApp updates from the business while clearly stating the business’ name—if the business belongs to a mother company, for example, you can’t state the mother company’s name rather than the daughter company. The opt-in has to state the name of the business the opt-in is related to. 

What hasn’t changed

Template messages

The first message the business sends to the user has to follow one of the below categories and be approved by WhatsApp in advance which takes 1-2 days. Template messages are priced, and you can check their exact pricing here

categories

Moreover, if a person messages the business, and for some reason, the business fails to respond within 24 hours, the business is obliged to only respond to the customer through one of the templates. 

This remains unaffected by the policy.

Session messages

Session messages are simply any message the business uses to respond to the customer within the 24-hour window. 

Type of messages allowed

WhatsApp currently only allows transactional notifications on the platform; they still don’t allow promotional notifications.

WhatsApp’s advice for you post-update

WhatsApp has a few pieces of advice for business owners after their new policy updates that will help optimize the user experience: 

  1. Inform the user what kind of message they’re signing up to receive
  2. Always provide your users with instructions to opt-out whenever they feel the need to and respect their choice to opt-out
  3. Avoid sending people too many messages so they don’t find you spammy or annoying
  4. Monitor the quality rating especially when trying new opt-in options

How WhatsApp aims to maintain quality

With all the flexibility WhatsApp is offering business owners, the real question that comes to mind is how WhatsApp will maintain the quality within the platform and prevent abuse of the new policy. 

Don’t worry, WhatsApp hasn’t forgotten about this; the company enhanced its block and report process to take immediate actions if a business account has been reported a significant number of times. Moreover, they’ve added options for users to express why they blocked a business in order to keep everything in check. They will also monitor businesses to detect low quality and take action, and lastly, Facebook reviews all opt-in options to make sure everything is living up to their quality standards. 

Your WhatsApp chatbot on WideBot

Through WideBot platform, you can easily build your chatbot in minutes without any need for a technical background and without any complications. 

Read more: How to build your WhatsApp bot

We’d love to set how creative businesses will get creating opt-ins for their customers after all the flexibility this update gives them. Sign up for your WhatsApp for Business solution with us and get started now!

Get started for free

Discover Tab’s Gone, What’s Next?

Earlier this month, on the 2nd of March to be exact, Facebook made a huge redesign of the Messenger platform. 

Removing the Discover tab and other features, Facebook Messenger is currently set to be more of a messaging platform with Stories features after having been a multifunctional hub for as long as we can possibly remember. 

Why the change? 

Facebook is aiming to make the Messenger platform a simpler, faster, and more seamless experience for its users.

With the new update running, Facebook actually reduced the app’s core code by 84%, which truly made a huge difference in comparison to how the platform used to be. This is definitely good for your bot and business. 

Facebook now is more focused on people generally; chats and stories specifically. They want people to focus more on communication. 

What does this mean for chatbots?

The chatbots industry is very promising, so how does the discover tab update affect it? 

The truth is that this change barely affects your chatbot: it is as efficient as it has always been, and the industry is still as awesome as it is.

At the end of the day, your chatbot is a smart tool that helps you interact with your audience and makes sure your audience knows how to reach you and where to find you. 

As long as you make sure your customers can easily find and interact with it, you have absolutely nothing to worry about. 

What’s Next? 

With the Discovery tab gone, you can get a bit puzzled about what to do next. Here are our suggestions: 

Use these hacks when it comes to marketing your Messenger bot. 

There are several other ways you can get your bot to stand out other than the Discover tab. There are a number of plugins and buttons that you can add to your website or Facebook page to help promote your bot even better than ever, in addition to simple hacks you can easily execute.  Here are some of the hacks: 

  1. Add a customer chat plugin to your website. This plugin helps your users interact with your bot through your website just as they would on Messenger, which increases your bot’s reachability as a result. 
  1. Set up a button on your page or website to guide people to use your bot. This guarantees your visitors can easily find your bot whenever they need to contact you. 
Image result for facebook page button message us

You can check out all of the above techniques and learn exactly how to apply them in our previous article about chatbot growth hacks.

Expand your bot’s potential!

News Flash: Facebook Messenger is not the only platform where you can build a chatbot. 

Facebook Messenger is the most used messaging app, but it’s not the only one. You can try building a chatbot on a different platform, or even on your own website, and explore for yourself what each platform and channel is capable of. 

Chatbots are only getting started blowing your mind, so you might as well just explore and play. 

Through WideBot, you can build chatbots on several messaging channels. Sign up now to our platform, and try it for yourself!

New Messenger Policies: All You Need To Know

 As of the 4th of March, Facebook has made some changes to Messenger policies. To help you understand what changed and how it might affect you, we’ve put together this guide to answer all of your questions: even the ones you didn’t know you had.

Why?

All of the new Messenger policies and updates revolve around one purpose: protecting users from spam and spammy messages. Facebook aims to make sure its users have a comfortable, and seamless experience. 

What’s Changed? 

The 24-hour Messaging Window Policy

The general policy states that you can send a message to a user within the last 24 hours they interacted with the bot.

Before: You could work around the policy by applying a message tag to your message and it could send the message outside of the 24-hour window. 

Now: If you want to send a message outside of the 24-hour window, the message must be tagged in one of the four below tags: 

  1. Confirmed Event Update: Sends the user updates on an event they’ve registered for. For example, if a user registered for classes with you, you can use this tag to send them reminders of the class schedule. 
  2. Post-Purchase Update: Notifies the user of updates concerning a recent purchase. For instance, you can use this tag to send the user a confirmation of their transaction such as an invoice or to tell them when their shipment will arrive. 
  3. Account Update: Notifies the user of an update concerning their account. As an example, you can use this tag to tell a user there was suspicious activity on their account.
  4. Human Agent: Allows human agents to respond to user queries. You can use his tag when the customer’s issue can’t be solved within the 24-hour window. 

You can read more about these tags in detail here.

Moreover, the subscription permission for pages is now only allowed for news pages.

Message Tags Are Mandatory Now

Before: Message tags were optional, and most people would only use them when they needed to send messages outside of the 24-hour window. 

Now: You have to apply message tags to your messages that lie outside of the 24-hour window. If you don’t apply message tags, your users will not receive the message. 

How do I apply Message Tags? 

You don’t need to worry about applying Message Tags as WideBot seamlessly takes care of that for you. You just choose your message’s type when setting up your broadcast message as shown below. 

What’s New

One-Time Notification (OTN) 

Facebook has introduced a new concept, and that is the one-time notification. 

The one-time notification allows your page to request to send the user one follow-up message after the 24-hour window. 

Important note: the page has to request the user’s consent to send the follow-up messages, so the user will be asked if they’d like to receive future notifications concerning this topic.

Once the user agrees to this and asks to be notified, the page will be allowed to send him one notification outside of the window and the required message tags. 

The permission, given by the user, will act as a token, and the page will be allowed to only use it once keeping in mind that it expires within a year of its creation. 

Important Things You Need To Understand About OTN
  • You can apply one-time notifications to an unlimited number of topics. 
  • You can apply one-time notifications for an unlimited number of times. 
  • You need to apply for a request to send one-time notifications. You can do this following the steps below:
  1. Go to your page’s settings. 
  2. Click on “Advanced Messaging”
  3. Click on “Requested Features”
  4. Under “One-time Notification”, click on “Request” that’s in the upper right corner of the feature. 
  5. There are certain rules you need to follow when it comes to applying one-time notifications, and they are: 
  1. No deception; keep your promise. Don’t defraud, don’t deceive, and don’t confuse the users. What the request says must match the notification. 
  2. No incentives. Don’t promise the user a gift or a reimbursement if they agree to the notification. 

Beware, though! If you break the OTN rules or get reported for deception or spam, you will immediately lose access to the API. 

We’re currently working on developing a feature that will allow you to instantly integrate the OTN into your flows. 

And there you have it! We hope this helps you understand more about the new Messenger policies. All of the above updates mostly affect our Broadcasting feature, which you can now try for free! Sign up now to use our platform!

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